AP SOCIAL AGENCY
[ Social-first talent agency ]
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![A woman holding a microphone appears to be interviewing or speaking with a tall man dressed in a black suit, in an indoor setting with plants and a mirror.]()
UGC
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![A young man wearing a white hoodie with black design on the sleeve, leaning forward, working on a laptop in a white room.]()
Content
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![A woman with long blonde hair is being interviewed by another woman holding a microphone in a backstage area with a clothing rack and a person taking a photo.]()
Models
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![A woman in black outfits interviewing a man with curly hair, wearing a black jacket, patterned pants, and black shoes, against a plain gray wall.]()
Influencers
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![A person with dark hair and tattoos on their arm, wearing a beige jacket, is looking at and holding a professional camera. They are in a room with white walls, with a coffee cup and some electronic accessories on the table in front of them.]()
Events
— Creating since 2022
{ Who We Are }A social-first content and talent agency for those that want to be seen, remembered and talked about.
Stop scrolling through hundreds of creator profiles. We already did it for you.
AP Social is a boutique Melbourne agency constantly in market; finding the talent before you even knew you needed it. We know who's emerging, who fits your brand, and who delivers when it counts. By the time your brief lands, we're ready. You just approve the content.
Everything your brand needs, in one place.
We sit at the intersection of a talent agency and a campaign execution partner. We don't just find you creators — we brief them, manage them, review the content, handle usage rights, and deliver final files. We know who's emerging, who fits your brand, and who delivers when it counts.
( Our Services )-
Creator sourcing, briefs, campaign management, content delivery, and usage rights — handled. One-off or ongoing.
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Hand-matched creator collabs for organic posting, gifting, seeding, and paid partnerships.
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Model casting, shoot day management, creative direction, and content delivered ready to use.
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Event planning, talent and guest curation, and live content capture.
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Short-form video (Reels + TikToks), lifestyle and product stills, creative direction, and full shoot day options.
✦ The Always-On Creator System
Never run out of content again.
A rotating monthly roster of creators and influencers, managed entirely by us. New briefs. New content. Every single month. Your channels stay active, and so does your pipeline.
The result: a constant stream of authentic, brand-fit content, without you managing a single creator.
Book a Free Call. Let's Build Your SystemRetainer spots are limited · Set number of brands per month
- ✦ Hand-picked creators matched to your brand, niche, and audience
- ✦ Briefs written and distributed by our team
- ✦ Creator management: outreach, approvals, follow-ups handled
- ✦ Usage rights and licensing sorted
- ✦ Content delivered ready to post, test, and repurpose as ads
- ✦ Monthly refresh so your content never gets stale
Get the keys to our network.
Other platforms filter. We choose. Every creator and model is hand-picked, briefed, and managed by us personally. Because real results come from real relationships.
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Montana Lane
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![Young man with curly hair wearing a black T-shirt and white shorts sitting on the floor indoors next to a window.]()
Lawson Mahoney
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![A young woman with long brown hair and green eyes, wearing a white tank top and gold hoop earrings, posing against a plain white background.]()
Lauren Velzen
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![A young woman with long, wavy hair wearing a black crop top and black pants, smiling with eyes closed, accessorized with a heart-shaped necklace.]()
Charlotte Cody
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![Young woman with dark, wavy hair wearing a black sleeveless top with buckle detail, standing against a neutral background.]()
Joella Jackson
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![A young woman with long, wavy blonde hair, wearing a black tank top and small gold hoop earrings, posing against a plain light gray background.]()
Kayla Thompson
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![A woman with long, wavy brown hair and light makeup, wearing a dark sports bra and matching high-waisted leggings, standing against a plain white background.]()
Angela Valenti
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![Jacinta Jones]()
Jacinta Jones
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![A woman with long, wavy dark hair with lighter highlights, wearing a white lace dress with a deep V neckline and horizontal band details, posing in front of a dark background.]()
Sarah Compston
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![Young woman with black hair styled in a bun, wearing a white crop top with the word 'STAX' on it, white shorts, a wristwatch, gold earrings, and a camera hanging from her neck, standing against a plain light-colored wall.]()
Cinderella Hermosilla
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![A young woman with long dark hair, wearing a black blazer over a striped top, stands against a white brick wall, gazing at the camera with a serious expression.]()
Sarita Bonello
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![A young woman with long wavy brown hair, wearing makeup with bold eye and lip makeup, a nose piercing, gold earrings, a necklace, and a black off-the-shoulder top, posing against a plain white background.]()
Denai Win
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![A woman with long black hair and fair skin posing outdoors in front of a wooden fence and green plants, wearing a black short-sleeved top and jewelry.]()
Jessica Pigott
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![A young woman with long brown hair and a tan complexion, wearing a black tank top and shorts, sitting outdoors on a gray staircase with a dark gray wall behind her, holding sunglasses in her hand.]()
Risa Sith
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![Priscilia Goh]()
Priscilia Goh
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![A person with short dark hair and tattoos on their chest, sitting on a stool, wearing a black blazer and gray pants, with a neutral expression against a plain background.]()
Jai Maddock
( Want to test it out? )
The UGC Starter Pack.
Three vetted creators. Custom-made brief. Delivered in 14 days. No retainer, no lock-in — just conversion-ready content.
Book The Starter Pack →What's included
- 3 vetted UGC creators, matched to your brand
- Creative brief written by our team
- Full campaign management: outreach, approvals, delivery
- Final content files + usage rights
- Delivered within 14 days
- Creator costs included
Starting from $990 AUD
ALWAYS-ON CREATOR CONTENT
Our creators, in action.
Short-form videos made for socials and paid ads, ready to post, test and repurpose across your content mix.
FOR CREATORS
( For Creators )Turn your personal brand into paid opportunities.
Okay, so you’re done posting for free and ready to start landing paid gigs.
Here’s how we can help:
Create new content that feels like you and gets brands paying attention
Set you up with media kits, portfolios and templates so pitching feels simple
Build you a feed that looks consistent, professional and shows you at your best
You know the power of your personal brand online. Now it’s time to make it work for the deals and lifestyle you want.
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Join the Roster
Get matched with brands that suit your niche, aesthetic, and audience. We handle the outreach; you focus on the content.
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Folio Shoots
Photo and video shoots to build your portfolio and media kit at its best, so you can pitch with confidence.
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Creator Toolkits
Bio, media kit, rate card, and style guide: everything you need to land paid deals on your own.
Brands we’ve worked with:
![[TEAM AFTER HOURS]
Team night out. Because it’s always been about who you’re doing this with. 🤍](https://images.squarespace-cdn.com/content/v1/668be28342d15d44084b338a/1771747816696-7J5VYRLXELAMVN13RHRR/image-asset.jpeg)
![For —— @glasaje
w/ @koboinwonderland
SUMMER IN BLOOM
Services provided:
[Creative Production + Talent Sourcing]
Photo: @shotsbyangelo_
Video: @tobytrinh_
Creative Direction: @femme____studio @jennikaye_
Talent: @koboinwonderland
B](https://images.squarespace-cdn.com/content/v1/668be28342d15d44084b338a/1771728124562-RZTMFB2A6PGTT6XZASHI/image-asset.jpeg)
![[ON SET WITH] @parknoire.co and @mdmedia._
Some favourites from a BIG two days shooting lifestyle + ecomm featuring @koboinwonderland @1_juandred 🏆
[Our Talent Services Provided]
• Model casting + shortlisting
• Booking + management](https://images.squarespace-cdn.com/content/v1/668be28342d15d44084b338a/1771374218906-TJLWJ30GXBVOPSLWP2LZ/image-asset.jpeg)
[ Get in touch ]
Ready to build your creator system?
Book a free 10-minute call. We'll show you exactly what's working for AU brands right now — and put together a simple first step.
Book a Free Call →info@apsocialagency.com.au · Melbourne, AU · @apsocialagency
GET IN TOUCH
info@apsocialagency.com.au